Stay fresh and clean with Parachute’s first ever bath towel collection. Loomed from premium long-staple Turkish cotton using innovative Aerocotton Technology, these new towels were designed with softness, absorbency and durability top of mind.
To help maximize the features and benefits of these new home essentials, we’ve put together a guide on how to care for towels—from laundering to hanging—so you get the most out of bathing with the best.
What to Avoid
To maintain the premium quality and performance of your towels, avoid fabric softeners and bleaching agents because they coat the natural fibers. Also keep your towels away from household cleaners and personal care products that contain benzoyl peroxide or alpha hydroxy acids because these may cause discoloration.
Do not wash your towels with items that could pull or snag the fabric. These include clothing with zippers, hooks or Velcro. For best results, dedicate the load of wash to towels only.
Pro tip: In the event of a snagged loop on your towel, resist the urge to pull it. Simply cut the loop with scissors.
Our exceptionally soft, quick-drying towels are made using innovative Aerocotton Technology. Plush and absorbent—these luxe bath linens will leave you feeling fresh and clean.
A waffle weave gives this towel not only a luxe look and feel, but also plenty of practicality: its grooves enable it to absorb water like a sponge (just pat and wrap — no rubbing needed). And thanks to our special stonewashing process, it’s ultra-soft — and will only get more so with each wash.
A soft, plush towel that improves on a towel’s two main jobs: drying your body and drying itself. With an oversized waffle weave made with long-staple cotton, drying off with the Onsen Towel is like experiencing the type of softness hotel towels can only dream of. When you combine that with the...
We recommend washing after every third use. To launder, use cold water and just a small amount of detergent, as soap build up inhibits drying performance. Prevent pilling—which occurs when long fibers rub against short fibers—by dedicating your load of wash solely to your bath items and washing different color towels separately.
Dryer balls are laundry’s miracle workers, hopping along with each load, bringing forth fluffier towels, softer sheets, and less-wrinkly shirts while also cutting down on drying time by 25%.
Give your laundry routine an eco refresh with our plastic-reducing detergent and dispenser set, plus reusable wool dryer balls and our collapsible, 100% organic cotton laundry tote.
Founded in Japan more than 100 years ago, Yamazaki started out as a family business that specialized in the manufacture of ironing boards. Today, the company produces a variety of clever pieces that address everyday organizational needs.
Before drying, give your towels a shake to fluff up the fabric. Tumble dry on low (high heat damages the fabric) and remove promptly, because over-drying creates brittle fibers. If you prefer the fresh scent of air dried linens, try these steps to avoid a stiff feeling:
After shaking, hang one short end over the clothesline and clip.
Remove the towel from the clothesline when just slightly damp and insert it into the dryer for a final fluff.
Always make sure your towels are completely dry before folding and storing.
Energy Star Certified, the dryer uses "true ventless" heat pump dryer technology and can be installed anywhere in a home. The system dries and recycles the hot, moist air produced during a typical cycle, instead of venting hot air outside. It's about 70 percent more efficient that pre-2004 dryers.
The Electrolux Perfect Steam electric dryer with Predictive Dry has a more precise sensor to protect fabrics from overdrying. Remove wrinkles and quickly refresh items with steam in 10 minutes with Instant Refresh cycle.
FEATURES Steam Refresh: Rejuvenate lightly worn clothes by getting rid of wrinkles and odors with this convenient setting using the power of steam Steam Dewrinkle: Stored or wrinkled clothes come out wrinkle-free with this helpful setting that uses steam to refresh and dry a load of any size HE...
For wrinkle-free towels that evoke hotel suite vibes, we recommend the following method for folding:
First, lay the towel flat on a surface and smooth out any wrinkles. Then, starting with the long side of the towel, fold the length in thirds.
Grasp the short side and fold the towel in half. Repeat this step.
You should be left with a neat square which will hang beautifully over a rod—showcasing its dobby design—or will look equally neat and tidy stacked on a shelf.
If you prefer rolled towels, stored on a shelf or in a basket, we recommend the following method:
Fold the towel in half so that it makes a square.
Next, fold one of the corners into the center of the square. Repeat this step with the opposite corner.
Flip the towel so that the two folded corners are face down.
Finish by tightly rolling from one end to the other.
Features: Radiant collection Built in - on/off switch on the bottom left of the unit Heats fast - no liquid Material: High-quality 304 stainless steel Minimal power consumption- equivalent to a couple of light bulbs Number of bars: 10 Manufacturer provides...
When organizing your linen closet, less is more. Overloaded shelves can cause wrinkling, unpleasant odors or even mildew. To keep this space smelling fresh, we like to tuck a bag of lavender within the folds of our towels.
Another pro tip: Avoid overusing one set of towels by storing the freshly laundered ones at the bottom of the stack in your linen closet. This way, everything in the closet gets regular use.
Overlapping wood drawer and door fronts give the collection its name, while elegant wood finishes and a scene stealing leg bring the visual charisma. With soft close drawers.
Between uses, hang your towel to dry. Never pile damp towels on the floor or into a hamper, as this will enable growth of mildew and mold. Instead, drape the towel over a towel bar, which allows it to hang flat and air dry most quickly. When a towel is hung on a hook, moisture gets trapped between the folds. Trapped moisture = mildew and bacteria. We’re guessing you don’t want those in your bathroom.
A touch of European elegance, designed to pamper you and your towels. Created by Floz Design, the Blomus MENOTO Towel Stand features two sleek stainless steel towel holders attached to an artificial stone base.
Light, uniform lines and rounded bases create a bathroom series characterized by understated elegance. This is all that is needed to create a pleasingly clean focal point in your bathroom. With functional details all around, the new Bath series from Menu is both hygienic and user-friendly.
The Kartell Rail Towel Rail is able to accommodate any contemporary bathroom with its simple form and array of transparent colors and sizes. Made out of lightweight yet solid PMMA plastic, Rail mounts easily to the wall to hold and complement your best hand or bath towels.
Your towels are work horses; subject to daily use and frequent washing, it’s inevitable that they will eventually start looking tired. Plan accordingly: Replace your bath linens about every two years. We suggest donating your old Towels to your local animal shelter or re-purposing them as cleaning rags. Good for you, good for the environment.
Our bestselling towel weave, Super-Plush is ridiculously soft and luxurious, perfect for turning your bathroom into your dream spa. These towels have a substantial 820 GSM and durable z-twist construction. Comes in a set of two.
We make modern Bedding and Bath essentials for a more comfortable home. Our products are designed in Venice Beach and responsibly manufactured by the world’s best artisans.
