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I was born in Iceland in 1981. I grew up in a small town by the ocean in the southwest of Iceland. I come from a family of musicians so at age five I started my music career playing the recorder and later the piano and violin. I loved music and still do but my love for unique objects was stronger. I started collecting everything I could get my hands on from napkins to erasers. If I got a piece of candy in nice packaging, I would keep it for years just because it looked nice. All these little things I collected were my jewels and I still have most of them today. I always knew I wanted to create something but product design first came to mind at a show in Reykjavik ‘99 featuring Mark Newson, Jasper Morisson and Michael Young. I figured I could be creating my own precious objects that would hopefully affect other people in the same way my collections of things affected me.

Born in 1985, Morgan Rachel Levy declared herself a photographer well before the age of ten. She received her BFA in photography from Tisch School of the Arts at New York University and upongraduating, received the Rosenberg Travel Fellowship award to continue her photographic romping throughout Iceland. In February 2010, she returned to Iceland for a month long stay at the NES Artist Residency, and has been lured back at least three times since. She works as a freelance photographer in New York City and San Francisco. In recent years her work has been shown in several exhibitions and publications including a solo show at the Gulf & Western Gallery, group exhibitions at the New York Photo Festival, Invisible Dog Art Center, Winkleman Gallery, Milk Studio Gallery, Lower East Side Girls Gallery and Texas Woman's University. Her work has been featured on Daily Candy as part of "Women In Photography" as well as the feminist issue of Capricious Magazine.

Birkiland´s goal is to introduce, sell and support Icelandic design and assist in its future development in Iceland and around the world.Birkiland specialises in: 1. Offering Icelandic design on the web Birkiland offers a great selection of Icelandic design . There are products designed by our greatest modern designers, designers of the future as well as products by our old masters. 2. Non-traditional pop up stores Birkiland operates pop up specialty stores that move from one place to the next. Each store offers selected Icelandic design and each store features a coffee-shop, an art exhibit and various spontaneous events. 3. Publication of design Birkiland strives to inform its customers about design and design related activities. Birkiland supports design by publishing web news, brochures, magazines and books as well as an internet blog where the concept of design is explored.

Black Sheep (White Light) is a purveyor of eco-freindly Icelandic sheepskins plus select natural design products.

ATLASON is a boutique consultancy in New York City established by Icelandic designer Hlynur Vagn Atlason in 2003. The services we offer span from product design and innovation to graphics, strategy and product engineering. This multi-disciplinary approach invites constant collaboration - within our own studio, on outside projects, with clients and in key relationships with trusted fabrication/production partners.

Danish-Icelandic artist Olafur Eliasson (b. 1967) is both a one-time break-dancing champion and a solo exhibitioner in some of the world’s most renowned galleries. His large-scale installation The Weather Project, at London’s Tate Modern in 2003 and 2004, encouraged visitors to take to the floor in a different way—–by lying down on cold, hard concrete to gaze at an artificial sun and never-ending sky.

Born in Tokyo, Kyoko Hamada grew up in Chiba, Japan until her father’s job relocated the family to Wheeling, West Virginia when she was fifteen-years-old. Hamada came to New York City studying art history at Manhattanville College, graduating from Pratt Institute studying photography and painting. Her subject matter has often been the ordinary people and objects stylized and staged into subtle quiet moments dealing with self-referentiality and various metaphors. She has participated in two artist residencies in Iceland in 2009 and 2010, and has exhibited her work in the National Portrait Gallery (uk), Randall Scott Gallery, Civilian Art Projects, and Michael Hoppen Gallery (uk), among others. Hamada’s photographs have been featured in PDN Photo Annual, Communication Arts, PDN Under 30, American Photography Annuals, NY Photo Festival Award. Her latest series, “I used to be you” recently received the grand prize from the Lens Culture International Exposure Awards, and was also included in the Critical Mass Top 50. She has been working as a commercial photographer for the last 10 years; her clients include Vitra, Uniqlo and Kärcher along with several magazines including The New Yorker, London Telegraph Magazine, Atlantic Magazine, and Wall Street Journal Magazine. She lives and works in New York City.

OFFECCT believes in combining genuine Swedish craftsmanship with qualitative, innovative and sustainable design. We execute our beliefs in close collaboration with some of the world's most renowned designers, who all share our company's passion for creative meeting places. Together we strive to create elegant and intelligent products, incorporating Scandinavian design tradition and ecological values in the process. OFFECCT is represented in Denmark, Finland, Norway, Iceland, Great Britain, France, Spain, Italy, Portugal, Holland, Germany, Luxemburg, Belgium, Switzerland, Austria, Estonia, Russia, Czech Republic, Japan, USA, Canada, Australia, South Africa and Hong Kong. OFFECCT headquarters, factory and showroom were redesigned in 2005 by Claesson Kovisto Rune Architects. The front of the building holds 16.647 plastic insert feet presenting the company logotype, and was named Tibro's foremost design building in 2007.

Richard Hutten (1967 Zwollerkerspel) graduated at the Academy Industrial Design Eindhoven in 1991. That same year he started his own designstudio, working on a variety of projects such as: furniture-, product-, interior- and exhibition design.He developed his 'No sign of design' and 'Table upon table' concepts. He is one of the most internationally successful Dutch designers; a key exponent of "Droog Design", in which he has been involved since it's inception in 1993. His work is part of the permanent collections of, among others, Centraal Museum Utrecht, Stedelijk Museum of Modern Art Amsterdam, Vitra Museum Weil am Rhein, San Francisco Museum of Modern Art.Philippe Starck used some of Huttens designs for the interiors of the Delano Hotel Miami and the Mondrian Hotel Los Angeles. His clients include Hidden, Harvink, DMD, Planet, Sawaya & Moroni , REEEL, E&Y Tokyo, IDÉE Tokyo, Englender UK, S.M.A.K. Iceland, Pure-design Toronto, Centraal Museum Utrecht, MOSS New York, Donna Karan New York, Maxfield Los Angeles, Karl Lagerveld, KPN telecom and HRH Queen Beatrix of the Netherlands. His work has been exhibited inMilan, Köln, Paris, London, Berlin, Weimar, Toronto, Gent, Verona (Abitare il Tempo), Amsterdam (Stedelijk Museum), Rotterdam (Kunsthal and Museum Boymans van Beuningen), Utrecht (Centraal Museum), Den Bosch (Museum het Kruithuis), Breda (Museum De Beyerd), New York (Museum of Modern art), Kopenhagen (Louisiana Museum), Helsinki (Industry Museum & Alvar Aalto Museum), Bremen (Ubersee Museum), Montreal, Tokyo (Idée, E&Y), Osaka, Stuttgard (Design Centre) and San Francisco (Museum of Modern Art). His work has been published inall the leading international design magazines, among which: Items (NL), Design Report (D) Designo Interior (S), Blue Print (GB), Interni (I), Abitare (I), Design News (J), Wind (J), Axis (J), Vieuw on Colors (NL/F), Vieuw on interior (NL/F), Architectur und wohnen (D), Wallpaper (GB) Intramuros (F) and several issues of the international Design Yearbook (GB).