Native Stories on Dwell

Native stories offer your brand a chance to seamlessly integrate with the Dwell experience.
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In collaboration with your brand, the Dwell content team crafts a native story that will live alongside editorial content on the platform, reaching a broad and diverse audience. From ideation to finishing edits, story production keeps your brand's goals in mind, whether that be announcing a campaign, highlighting a new product, or telling your story in a new and compelling way. 

Native stories, written by Dwell in collaboration with your brand, are authentic, content-rich opportunities to tell your story with great writing, beautiful photography, and engaging videos.

We work with you to find a theme that speaks to both your brand's and Dwell's audience. By sponsoring a native story, you leverage the Dwell platform to reach a passionate, engaged design community through a clean, high-impact visual story. Far beyond the publishing date, the native story will remain linked to your brand profile and will continue to surface in native site experiences—search results, collections, favorited content, and channels.

Original Video Series

Tailor your native story to a length that best suits the content. Brands also have the option of augmenting the text with original photography or videography. For the Iconic Homes series sponsored by Nest, we created a custom video series exploring masterworks of residential architecture in Los Angeles. View our presentation of Harry Gesner's Sandcastle below:

Contact Dwell Advertising at for more information.


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