The Wig as a product is not hard to manufacture, but it was difficult to figure out how to achieve the look while keeping it at a reasonable price point. We did this by using a single mold to create these petals and then trimmed them to different lengths. The shade is made of 40 curved aluminum petals, five petals per level, eight levels, eight different lengths.
I hope that we also see a continued increase in American manufacturers that share these same ideals to help give designers of this movement a platform for their work.
Bradford Shellhammer is a New York Times featured decorator, Parsons trained fashion designer, and old school blogger. He's Co-founder and Chief Creative Officer of Fab. He created the gay blog Queerty (where he won a Bloggie) and has launched retail businesses for Blu Dot and Design Within Reach, where he also cofounded and wrote their Design Notes blog. He has appeared in a myriad of magazines and websites including The Abercrombie & Fitch Quarterly, Cool Hunting, The Huffington Post, Paper, and ReadyMade. He's kept a personal blog for over a decade and lives in New York City. He owns 137 pairs of shoes and has a weakness for paisley, Paul Smith, and Scandinavian electro-pop.