VERDICT: "The new logo is interesting, I don’t think it’s necessarily great or innovative, but there is an interesting tension to it from the 'hanging' strips of color, like paint waiting to spill over. For Fourcolorphobics, this logo is a nightmare, as it only works in full color — a single color version with shades of gray probably looks dumb." Photo 2 of 9 in Logo Showdown by Jaime Gillin

Logo Showdown

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VERDICT: "The new logo is interesting, I don’t think it’s necessarily great or innovative, but there is an interesting tension to it from the 'hanging' strips of color, like paint waiting to spill over. For Fourcolorphobics, this logo is a nightmare, as it only works in full color — a single color version with shades of gray probably looks dumb."