The Girl Effect Campaign, poster. Agency: Wieden + Kennedy; animation design and direction: Matt Smithson; additional designers: Julia Blackburn, Paul Bjork, Jelly Helm, Steve Luker, Ginger Robinson, Jessica Vacek and Tyler Whisnand. Production: Curious Pictures and Joint Editorial. Client: Nike Foundation. United States, 2008. Lithograph. Photo: Nike, Inc., and its affiliates