VERDICT: "The original logo looked like what you would expect a co-op logo to look like, kind of dopey and home-brewed (pun intended). So it’s nice to see a bold and, dare I say, professional identity forged around a co-op concept. The new logo is cool, edgy and bold while actually managing to convey a few different meanings: A little bit of that socialist feel as mentioned above, a little amber hue and the ever popular barley to go with beer, and a slightly hypnotic line pattern for a dose of Austin weird." Photo 5 of 9 in Logo Showdown by Jaime Gillin

Logo Showdown

5 of 9

VERDICT: "The original logo looked like what you would expect a co-op logo to look like, kind of dopey and home-brewed (pun intended). So it’s nice to see a bold and, dare I say, professional identity forged around a co-op concept. The new logo is cool, edgy and bold while actually managing to convey a few different meanings: A little bit of that socialist feel as mentioned above, a little amber hue and the ever popular barley to go with beer, and a slightly hypnotic line pattern for a dose of Austin weird."