The East River waterfront and Brooklyn Bridge Park are indeed 1 Hotel Brooklyn Bridge’s best attributes. They’re the elements that drove almost every aspect of its design. "We didn’t want this hotel to be the next hipster spot," El Hadidy says. "We wanted it to be of the place that surrounds it; for it to look and feel like it has always belonged right here in Brooklyn. We wanted it to be of nature and as timeless as possible."