Patricia-Urquiola

10 Famous Designers Give Their Advice to Industry Up-and-Comers

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"First‚ never listen too much. I have two daughters‚ and naturally I tell them my point of view‚ but as you grow‚ you don’t have to listen to Papa and Mama anymore. In life and in design it’s the same. I love the word ‘culture.’ It represents your connection to the place where you live and your place within society. You have to understand how to speak from that position‚ how to announce it. Our desires are influenced by the dystopias that surround us. Technology and craft give us tools to find more possibilities for the future."