You Deserve New Bath Towels—Here Are a Few of Our Favorites
Cozy and fresh, new towels can be life changing.
Perhaps you’ve noticed that your favorite towels are starting to look a bit threadbare, or a mysterious stain just won’t wash out—they’re now perfect for pets or as cleaning rags. Take the opportunity to indulge in a spa-like towel set that’ll renew your perspective on bathing.
Classic Bath Towels
Parachute Classic Turkish Cotton Towels
Our exceptionally soft, quick-drying towels are made using innovative Aerocotton Technology. Plush and absorbent—these luxe bath linens will leave you feeling fresh and clean.
ShopSnowe Classic Bath Towel
Using a process that traps each cotton fiber with air, we've made a towel that is lightweight, absorbent, quick drying and incredibly soft.
ShopHawkins New York Simple Waffle Towels
Soak it all in. Pile up a stack of these soft, understated towels and bath sheets next to the tub—you’re going to fall deeply in love with them and will need a big supply on hand. The waffle weave is quick-drying and lightweight, and the texture has a modern, minimal look. Made in Portugal, the towels come in a whole spread of shades, and they’ll quickly become part of all your pampering sessions.
ShopBrooklinen Super-Plush Bath Towels
Our bestselling towel weave, Super-Plush is ridiculously soft and luxurious, perfect for turning your bathroom into your dream spa. These towels have a substantial 820 GSM and durable z-twist construction. Comes in a set of two.
ShopMatouk Milagro Bath Towel
The ultrasoft Milagro towels and washcloths are made in Portugal from luxurious, long-staple zero-twist cotton, resulting in a miraculously lightweight towel that feels thick and plush.
ShopWest Elm Organic Quick-Dry Textured Towels
Durable organic cotton stands the test of time. Ribbed texture makes them quick-drying. 500 gram weight is substantial yet lightweight. Soft, fluffy and an everyday staple.
ShopUchino Waffle Bath Towel
An intricate waffle-tiled bath towel is exceptionally thick and cushy to provide incredible absorption right out of the shower.
ShopTekla Organic Cotton Bath Towel
A prominent logo tag adds a modern touch to this extra-thick and absorbent terry towel made from certified-organic combed cotton that's strong yet soft.
ShopSlowtide Luxe Bath Towel
Dotted terry fabric adds a spa-like feel to a plush bath towel made from OEKO-TEX®–certified cotton.
ShopParachute Waffle Towels
These lightweight, minimalist towels textured with a honeycomb weave will make your bathroom look and feel like a fancy spa.
ShopPatterned Bath Towels
Dusen Dusen Patterned Beach Towel
These brightly colored terry towels are showstoppers wherever and whenever you need to dry off or sprawl out and catch some rays. Ellen Van Dusen studied the psychology of design and the brain’s reaction to visual stimuli at Tufts University. After graduating, she launched Brooklyn-based Dusen Dusen, a clothing line that soon became known for its lively original prints, then expanded the brand in 2015 to include bedding and towels. Dusen draws her inspiration from a variety of sources, such as midcentury resort architecture, Italian industrial design and Scandinavian textiles. Her wonderfully playful Dusen Dusen Towel (2018) is marked by vivid colors and bold patterns that captivate. It sports a jacquard weave, with different colorways on each side. Machine washable. Made in Turkey.
ShopHAY Frotte Stripe Bath Towel
The Frotté Striped Towel is crafted in soft, absorbent cotton and features Amanda Borberg’s simple striped design in a muted color palette.
ShopMarimekko Räsymatto Bath Towel
This soft, cotton bath towel features the Räsymatto pattern. It measures 27.5 x 59 inches.
ShopOrganic Bath Towels
Anact Hemp Organic Bath Towels
The water works. These one-of-kind heroes are helping add an extra layer of sustainability to our everyday routine. Compared to traditional cotton towels, their undyed hemp blend was made with the planet in mind—meaning they were created using a manufacturing process that cuts back on excess water usage (hello, towels with a purpose). As if that wasn’t enough, they’re soft-as-can-be, plenty absorbent, and dry in a flash.
ShopCoyuchi Cloud Loom Organic Towel Set, 4-Piece
A lofty towel with a soft, fluffy pile that feels plush yet lightweight and its long loops absorb water beautifully. To create these towels, we begin with long-staple organic Turkish cotton, spin it into fine yarns and loom it into long, single loops that make the most of the fiber’s extraordinary length.
ShopMorihata Claire Organic Cotton Japanese Bath Towels
Snuggle yourself dry. These towels are like a favorite baby blanket, all grown up. Handcrafted in Japan from both cotton and linen, they're as soft and cozy as you can imagine—smooth woven pattern on one side, lightweight terry cloth on the other, and quick drying. The hand towel and bath towels are designed in the classically narrow Japanese style. Plus, they come in three muted pastels—silvery grey, turquoise blue, and dusty pink—that look just as charming in a master bath, kid’s bathroom, or kitchen. However you use them, you’ll feel snug as a bug in a rug.
ShopCoyuchi Air Weight Organic Towels
Our very first towel is also our most loved. Loomed from long loops of pure organic cotton, this best seller is the organic workhorse of the household, with a twill weave whose highs and lows create the perfect texture for drying off quickly and efficiently. Durable, dense, and exceptionally thirsty, Air Weight offers a brilliant range of colors that brighten the bathroom of those who seek superior absorbency and long-term performance.
ShopQuince Organic Turkish Spa Towel Bundle
Get your whole bathroom covered. Featuring our super-soft 100% organic Luxe Turkish Cotton Towels. The set includes two bath towels, two hand towels and two face towels.
ShopHypoallergenic and Acne-Fighting Bath Towels
Resorè Bath Towel
Leave your skin feeling clean and rejuvenated with this hypoallergenic, moisture-wicking bath towel designed for every skin type including sensitive.
ShopSilvon Towel Set
An essential finish to any skincare routine. Our towels are woven with silver to naturally eliminate acne-causing bacteria so you always have a clean towel to dry off with.
ShopWe love the products we feature and hope you do, too. If you buy something through a link on the site, we may earn an affiliate commission.
Related Reading:
6 Simple Ways to Boost Your Bathroom With Plant Power
These Easy-to-Install Showerheads Will Seriously Upgrade Your Bathroom Routine
Published
Last Updated