Sugarbird note card by The Letterpress Company-Letterpress stationary hasn't quite had the revival in South Africa as in the US, but the Letterpress Company's creative director Gitanjali Maharaj says that the demand for note cards continues unabated. "We only use imagery of flora and fauna that's endemic to the area. It's all about reflecting where we're based. We don't want the imagery to be clichéd," says Maharaj. Photo 10 of 15 in Design Indaba Expo 2013 by Rebecca L. Weber

Design Indaba Expo 2013

10 of 15

Sugarbird note card by The Letterpress Company-Letterpress stationary hasn't quite had the revival in South Africa as in the US, but the Letterpress Company's creative director Gitanjali Maharaj says that the demand for note cards continues unabated.

"We only use imagery of flora and fauna that's endemic to the area. It's all about reflecting where we're based. We don't want the imagery to be clichéd," says Maharaj.