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COO Boutique Hostel and Sociatel

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Singapore’s first ‘Sociatel’ brand, COO, introduces a new-generation hospitality experience to locals and travellers alike. Its first property in Tiong Bahru have been developed and designed as a holistical brand experience. The brand synergizes a design hostel and a casual bistro; and introduces a world’s first: COO Connect, a digital interest-matching tool aimed at connecting like-minded hostel guests.