Collection by Diana Budds

Coffee Break: Peet’s Chestnut Street, San Francisco


Bay Area coffee company Peet’s recently unveiled a new design for its San Francisco, California, flagship store. Located in an 80-year-old art deco building, the cafe is kitted out materials, furniture, and artwork that speak more closely to the brand’s identity than the previous aesthetics and layout did. The storefront at 2080 Chestnut Street in the city’s Marina district is the first in a gradual redesign of the company’s retail establishments, which will slowly roll out in the San Francisco and Washington D.C. areas starting this year.

“On April 1, 2014, Peet’s will be 48 years old,” says Michael Williams, Vice President of Store Development.
Williams and his team developed a material palette for the new design that they could easily deploy on a national...
A living wall designed in collaboration with David Brenner of Habitat Horticulture introduces greenery into the cafe.
“We wanted people feel welcome, not on the clock,” Williams says.
A CNC-milled map of San Francisco by artist Dave Marcoulier hangs behind a communal table.
The new design also helps baristas work more skillfully behind the counter.

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