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Collection by Aileen Kwun

British Designer Lee Broom Lands In New York

After the launch of a successful pop-up in New York earlier this spring, he's just set up a permanent brick-and-mortar in Soho. Here's a first look.

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Broom's new location is sited just around the corner from the previous pop-up, in close proximity to a cluster of neighboring design showrooms including Artemide, Boffi, Kartell, the Apple Store, Sonos, and many others.
Broom's new location is sited just around the corner from the previous pop-up, in close proximity to a cluster of neighboring design showrooms including Artemide, Boffi, Kartell, the Apple Store, Sonos, and many others.
Muted, gray carpeting and drapes provide a backdrop for Broom's graphic lighting and furniture pieces, marked by a rich material palette of marble, glass, and brass applied to minimal, geometric forms.
Muted, gray carpeting and drapes provide a backdrop for Broom's graphic lighting and furniture pieces, marked by a rich material palette of marble, glass, and brass applied to minimal, geometric forms.
The British designer's pieces have all been UL-listed, in compliance with the United States' electronics safety standards.
The British designer's pieces have all been UL-listed, in compliance with the United States' electronics safety standards.
Broom, 40, is slated to celebrate his brand's 10th anniversary in 2017, and will open his second U.S. showroom in Los Angeles before the end of this year.
Broom, 40, is slated to celebrate his brand's 10th anniversary in 2017, and will open his second U.S. showroom in Los Angeles before the end of this year.