Selling on Dwell

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By Daniel Miesner / Published by Daniel Miesner
The Dwell Shop is in full swing and we're looking for merchants big and small to join our community of sellers!

Over the past couple of months, we've been developing a highly curated catalog of products from select merchants. We've seen some great success stories from our friends at Huckberry, Food52 and AHA—just to name a few.

If you're a merchant whose interested in tapping into the Dwell audience, let us know! You can contact us via the "Sell on Dwell" button in the Dwell Shop, or let your existing Dwell contact know that you're interested. If your brand is a good fit for us, the next step depends on whether you prefer a Direct or Affiliate partnership.


A direct partnership is recommended for smaller merchants with 1-50 products in their catalogue. Our direct agreement calls for $50 per product posted to Dwell (one time fee per product), with additional promotion (optional) on Facebook and our Daily Newsletter for $1,500 per post, per channel. This is the ideal route for smaller merchants with only a few products to sell.


For larger merchants, we recommend working with us as an affiliate. This requires that your brand be on an existing affiliate network (Share A Sale, Commission Junction, AvantLink, etc.). If you're on an affiliate network, the next step is to join Skimlinks, which allows Dwell to receive a 15% commission per sale. There's no $50 fee for posting your products on an affiliate model, but keep in mind that all affiliate networks include onboarding fees ($2,000+), and commission fees will accrue if you decide to go with this model.

If you're a merchant and are interested in a partnership like this, please let us know! If you have questions regarding the different options, you can contact Daniel Miesner (

Happy selling!