Escobedo's proposal was selected as part of a competition held by the museum to develop a flexible design that could be reused in different iterations, beyond the installation of this show. "It's a very different approach, because it's often the other way around—a very specific design for a specific installation—so we wanted to think of some kind of system that could be continually reinterpreted, not only for other exhibitions, but other types of programs: lectures, screenings, or even a public forum," explains Escobedo, whose previous work includes collaborations with London's V&A Museum, the 2013 Lisbon Triennal, and the 2012 Venice Architecture Biennale. "Jumex has a strong focus on public and educational programming. It's not just about the artwork, but what happens behind and alongside it. I think there's something very special about this institution."  Photo 3 of 5 in Pablo León de la Barra on Art, Architecture, and the Public Role of Museums

Pablo León de la Barra on Art, Architecture, and the Public Role of Museums

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Escobedo's proposal was selected as part of a competition held by the museum to develop a flexible design that could be reused in different iterations, beyond the installation of this show. "It's a very different approach, because it's often the other way around—a very specific design for a specific installation—so we wanted to think of some kind of system that could be continually reinterpreted, not only for other exhibitions, but other types of programs: lectures, screenings, or even a public forum," explains Escobedo, whose previous work includes collaborations with London's V&A Museum, the 2013 Lisbon Triennal, and the 2012 Venice Architecture Biennale. "Jumex has a strong focus on public and educational programming. It's not just about the artwork, but what happens behind and alongside it. I think there's something very special about this institution."