H&M Debuts line of Bike-Friendly Clothes

By Diana Budds / Published by Dwell
Recommended by
Swedish clothing mega brand H&M just announced a new apparel line tailored to cyclists. Designed in collaboration with London's Brick Lane Bikes, the collection includes jackets, pants, t-shirts, blazers, button-downs, and shorts. Pieces are tailored to fit the needs of cyclists—meaning longer jackets, taped seams, and vents—and feature water-repellent and breathable materials. The line will be available in stores an online beginning March 7. It's great to see a mass-market retailer catering to the cyclists and hopefully more people will be encouraged to leave the car at home and hop on a bike instead—we only wish that women's pieces made it into the collection. Catch a video preview below and for more cycling gear, read our Dwell reports story on bikes and accessories here.

Diana Budds

@dianabudds

A New York-based writer, Diana studied art history and environmental policy at UC Davis. Before rising to Senior Editor at Dwell—where she helped craft product coverage, features, and more—Diana worked in the Architecture and Design departments at MoMA and the San Francisco Museum of Modern Art. She counts finishing a 5K as one of her greatest accomplishments, gets excited about any travel involving trains, and her favorite magazine section is Rewind. Learn more about Diana at: http://dianabudds.com

Comments
Everybody loves feedback. Be the first to add a comment.
The author will be notified whenever new comments are added.