Born in 1966, Kamali is a postgraduate of The Royal College of Art (1989—1991) in furniture design. After working as a successful freelance designer Kamali established Non Specific Creativity, a multi-disciplined design collective working on a variety of design projects ranging from restaurant design to art installations. She worked with brands such as Habitat, Harvey Nichols, Karen Millen, Global Village and Aero.

Kamali officially joined retail design company Aero (London) in 1995 and applied her creativity and design talents across the whole Aero brand. Her work included new product development and design, the redevelopment of Aero’s London stores and design for international design exhibitions in Cologne, Frankfurt, New York and 100% Design London. At Aero she managed the entire merchandising operation of the business from the sourcing and buying-in of products right through to in-store display and packaging.

In 2000 she began a new venture, Newman + Kamali in collaboration with Paul Newman and subsequently iNK (Interior Newman and Kamali) as Creative Director and designer, designing and supplying retailers such as The Conran Shop, Heals, Crate & Barrel, Marks & Spencer, the Futon Company, SCP and John Lewis. In 2005 she became a founder designer for Case Furniture with the Loop bed. Her collaboration with Case continues with the addition of her award winning Omid lamp to their collection.