From Commune to Commonplace

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February 25, 2009
Tired of carting supplies back and forth from Ukiah to the commune where he lived in Northern California, John Schaeffer decided to start selling environmentally friendly wares himself. Read Full Article
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  Once a humble collective for Deadheads and Domeheads, Real Goods has since grown into an emblem of conscientious living. Founder John Schaeffer stands proudly next to the eco-friendly company's biodiesel fueling station.  Photo by: Gabriela Hasbun
    Once a humble collective for Deadheads and Domeheads, Real Goods has since grown into an emblem of conscientious living. Founder John Schaeffer stands proudly next to the eco-friendly company's biodiesel fueling station.

    Photo by: Gabriela Hasbun

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