Virtuous Cycles: The Bike Design Project

written by:
April 11, 2014
Read Full Article
  • 
  The MNML team during a design meeting for the Bike Design Project. A collaboration between the MNML design studio and Garry Alderman of Method Bicycle, the Chicago team is working to create the next great leap in urban cycling. Photo courtesy of MNML.
    The MNML team during a design meeting for the Bike Design Project. A collaboration between the MNML design studio and Garry Alderman of Method Bicycle, the Chicago team is working to create the next great leap in urban cycling. Photo courtesy of MNML.
  • 
  MNML sought out to create an all-season ride that exemplified the idea of rugged refinement, as Watson put it, reflecting the studio’s usual philosophy of reduction and purity. The team tackled the problem by doing exhaustive field research and then building a story—a day in the life of a cyclist that would serve as the litmus test for whether the final design really works. Chicago shapes the narrative—dealing with inclement weather, hauling a ride up to a walkup apartment ,and navigating potholes. Photo courtesy of MNML.
    MNML sought out to create an all-season ride that exemplified the idea of rugged refinement, as Watson put it, reflecting the studio’s usual philosophy of reduction and purity. The team tackled the problem by doing exhaustive field research and then building a story—a day in the life of a cyclist that would serve as the litmus test for whether the final design really works. Chicago shapes the narrative—dealing with inclement weather, hauling a ride up to a walkup apartment ,and navigating potholes. Photo courtesy of MNML.
  • 
  The MNMLxMethod team. One of five teams from five cities (New York, Chicago, San Francisco, Portland and Seattle), each composed of a design studio and bike manufacturer, MNMLxMethod has been developing concepts, collaborating, and field-testing since the beginning of the year. They’re working off a brief that asks for a truly functional, all-terrain urban bike with a lighting and anti-theft system, among other features, with the winning design going into production with Fuji Bikes. Photo courtesy of MNML.
    The MNMLxMethod team. One of five teams from five cities (New York, Chicago, San Francisco, Portland and Seattle), each composed of a design studio and bike manufacturer, MNMLxMethod has been developing concepts, collaborating, and field-testing since the beginning of the year. They’re working off a brief that asks for a truly functional, all-terrain urban bike with a lighting and anti-theft system, among other features, with the winning design going into production with Fuji Bikes. Photo courtesy of MNML.
Previous Next
Slideshow loading...
@current / @total
Read Full Article

You May Also Like

Join the Discussion

Loading comments...