ICFF 2012 : Design Milk Presents

"Reinvention; Writing History in Aluminum" showcases a collaborative exhibition of New York's AM with Neal Feay Studio of Santa Barbara, Calif. during the International Contemporary Furniture Fair (ICFF).

Collaboration, narrative and the versatility of a singular material are highlighted with a new set of furniture, tableware and other objects created by New York-based AM (Brad Ascalon and Frederick McSwain) with Neal Feay Studio of Santa Barbara, Calif. Design Milk and Bobby Berk home are showcasing the collection with the exhibition "Reinvention; Writing History in Aluminum," which opened during the International Contemporary Furniture Fair.

Ascalon, McSwain and Alex Rasmussen of Neal Feay express the importance of the story behind each piece, as well as the advanced technical skill and holistic approach offered by the third generation aluminum manufacturer, best known for high end audio production and design. Each of these stories - be they whimsical or referential - is supported by form, texture, color and a diversity of objects (shoe horns sat on a pedestal adjacent to a fruit bowl, for example).

Neal Feay Company handles all steps in the manufacturing process: Each piece is milled from a solid block of aluminum and anodized in house. The production process from raw aluminum to finished product, as well as the back and forth process of communication between AM and Neal Feay Studio, add an additional story to each piece and provide a unique opportunity of exploration for both designer and manufacturer.

"Reinvention" is on view at Bobby Berk, 59 Crosby Street in New York City, through May 27th.

*all pieces are part of the “Reinvention” collection and designed by AM in collaboration with Neal Feay Studio, unless noted.

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