Simon Legald

Simon Legald (born 1986) is a Danish product designer located in Copenhagen and studies at the The Royal Danish Academy of Fine Arts - The School of Design - Graduates in 2012. Works with both small- and large scale products.

"Honesty is what makes a product understandable, and is what describes the products functionality. If you understand the product, then it doesn't need any explanation. The essence of my design is for it to be bought and used. Therefore it has to satisfy not only the functional aspects, but also the psychological- and aesthetic needs. For me simplicity describes the true identity of objects, and makes them trustworthy. In my design I try not to add any unnecessary details. I work with simplicity by highlighting the necessities instead of hiding them it gives the product a simple and honest expression."