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Based in the small town of Imbari, Japan, Yoshii towels creates exceptionally soft towels and cloths. Imbari is known for its woven manufacturing industry, and Yoshii towels utilizes traditional materials and methods to create its products. The towels that are produced are woven from organic cotton on traditional looms and are lightweight, absorbent, durable, and fast drying. Yoshii towels are thoughtfully designed by Maho Ukai.