Johnny Strategy of Spoon & Tamago's Japanese Design Picks

written by:
August 7, 2013
Originally published in Designers at Home
as
Eastern Promise
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  When we talked with him, Strategy reported that “Japan’s fashion and design industry experienced a dramatic lull following 2011. People were mourning, shunning bold colors for a more subdued palette. But now the culture is warming up to a more lustrous and bright aesthetic as a way of celebrating the beauty of a lost person’s life.”
    When we talked with him, Strategy reported that “Japan’s fashion and design industry experienced a dramatic lull following 2011. People were mourning, shunning bold colors for a more subdued palette. But now the culture is warming up to a more lustrous and bright aesthetic as a way of celebrating the beauty of a lost person’s life.”
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  Strategy selected some Japanese products that he believes represent the resurgence of more flamboyant design. 
One of his picks is Sparkle by Tokujin Yoshioka for Kartell: “This bling is not what it appears to be. Yoshioka’s series of stools and side tables look like they belong behind armored glass. But in fact, they’re made from polycarbonate.”
    Strategy selected some Japanese products that he believes represent the resurgence of more flamboyant design. One of his picks is Sparkle by Tokujin Yoshioka for Kartell: “This bling is not what it appears to be. Yoshioka’s series of stools and side tables look like they belong behind armored glass. But in fact, they’re made from polycarbonate.”
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  Another of his selections is the Canvas Chair by YOY Design Studio. “These seemingly flat canvases are made from an elastic fabric that conforms to your body as you sit, transforming from art to furniture.”
    Another of his selections is the Canvas Chair by YOY Design Studio. “These seemingly flat canvases are made from an elastic fabric that conforms to your body as you sit, transforming from art to furniture.”
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  His last choice? “This ad for Nishinihon Funeral Services by Tokyo-based ad agency I&S BBDO used real pressed flowers to recreate a human skeleton.”
    His last choice? “This ad for Nishinihon Funeral Services by Tokyo-based ad agency I&S BBDO used real pressed flowers to recreate a human skeleton.”
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