The four finalists for the Mini Young Designer Award (MYDA)—part of the larger annual Dutch Design Awards—have been announced: Femke Herregraven, Lex Pott, Yuri Veerman, and Sander Wassink. The winner of the MYDA, along with winners of awards in categories including Communication, Product, Spatial, and Best Concepts categories, will be announced October 19 and will be part of a special exhibition through October 27, coinciding with Dutch Design Week in Eindhoven.
For Femke Herregraven, graphic design is a tool to investigate our complex society and to research the power structures therein. With the attitude of a journalist, she denounces problems and inequalities.
The work of designer Lex Pott is characterized by a process-based approach to sturdy materials such as wood, metal, and stone. In his designs, he pares these raw materials to their essential nature, showing the various stages that the material goes through while being processed.
Lex Pott’s True Colors vases.
Artist and designer Sander Wassink challenges us to redefine the perception of beauty. Wassink’s nonfunctional products can be understood as paradigms raising questions about the essence of observation, functionality, transience, and beauty.
An installation by Sander Wassink.
Photo by: Ronald Smits
In his work, graphic designer Yuri Veerman often uses cultural symbols, which he unravels and puts back together again. In this way, he encourages people to look at the subject he addresses in a different way.