Marketing Manager – East Coast
Reports to:
Marketing Director
Job Location:
NYC, NY
Department:
Marketing
The Ideal Candidate:
Holds a bachelors degree, preferably in a business-related field;
Has 3-5 years experience in advertising, publishing (print or online) or marketing;
Appreciates a fast-paced, team environment;
Is a self-starter who takes charge of projects and sees them through to completion;
Has excellent written and oral communication skills;
Demonstrates creativity as well as sound organization;
Has great interpersonal skills and enjoys working with people;
Is proficient in MS Word, Excel, and PowerPoint software; graphic and desktop publishing software (Adobe Illustrator, Photoshop, InDesign, and Acrobat) and Sales Force.
Job Responsibilities:
Sales Development
• Work with marketing team to evaluate existing ad programs and to create new integrated advertising programs.
• Work with Director of Marketing to create sales presentations, one-sheets and other sales support materials.
• Synthesize primary and secondary research data to support sales presentation and RFP response objectives.
• Create sales presentations focused on key emerging and existing categories.
Media Sponsorships and Brand Partnerships
• Manage media sponsorship and partnership opportunities with New York based partners.
• Help to create programs and coordinate opportunities.
RFP Management
Manage the RFP process for all reps on the East Coast:
• Brainstorm with sales reps and marketing
• Research client initiatives
• Customize blueprints for clients
• Write up any custom programs or “big ideas”
• Create presentations/slides specific to RFPs
• Track RFPs using Salesforce
3rd Party and Showroom Events
Manage events that occur on the East Coast and manage client communication for clients based in East Coast territories.
Added-Value Management
• Work directly with reps to fulfill added value.
Ad Development and Copywriting
Work with Creative Services team to contribute to Dwell Community, Events & Promotion section, event invitations, advertorials.
Please send resume, cover letter and salary requirements to: Laurel@dwell.com

