Reaction Housing's Affordable Portable Launches at SXSW

written by:
March 10, 2014
Inspired by a coffee cup, the EXO portable housing prototype can make a difference for those in need. Read Full Article
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  Mississippi native and designer Michael McDaniel was inspired to create the Exo shelter after seeing the government's response to Katrina. His goal was to create shelters that were low-cost, light enough to be set up by hand, easily transportable and safe and secure enough for families.
    Mississippi native and designer Michael McDaniel was inspired to create the Exo shelter after seeing the government's response to Katrina. His goal was to create shelters that were low-cost, light enough to be set up by hand, easily transportable and safe and secure enough for families.
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  McDaniel's solution ended up being uniquely American. “I found the best solution was the teepee as used by nomadic tribes in the Midwest,” he says. “Pretty amazing. It’s a highly portable and great communal structure.“ His company, Reaction, is running a campaign on Indiegogo to raise money to send Exo protoypes to areas in need around the world.
    McDaniel's solution ended up being uniquely American. “I found the best solution was the teepee as used by nomadic tribes in the Midwest,” he says. “Pretty amazing. It’s a highly portable and great communal structure.“ His company, Reaction, is running a campaign on Indiegogo to raise money to send Exo protoypes to areas in need around the world.
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  The structure bests anything FEMA’s been using in many ways -- it can be assembled by hand in two minutes, costs a quarter of the money to build and is stackable and portable (20 shelters, enough to house 80 people, can fit on a standard trailer truck.
    The structure bests anything FEMA’s been using in many ways -- it can be assembled by hand in two minutes, costs a quarter of the money to build and is stackable and portable (20 shelters, enough to house 80 people, can fit on a standard trailer truck.
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  Exos are wired for connectivity, can sleep a family of four and offer safety and security via digital locks and an exterior made of aircraft-grade aluminum.
    Exos are wired for connectivity, can sleep a family of four and offer safety and security via digital locks and an exterior made of aircraft-grade aluminum.

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