Bierut (continued): We created some new icons and modified others, for instance changing a generic "gift shop" icon to a shopping bag with Milton Glaser's familiar "I Love New York" logo on it. We also did a bike icon that reflects the unique frame (and bag holder) on the official CitiBike used in the city's bike share program. Photo 4 of 9 in How New York City Developed its Wayfinding Signage by Diana Budds

How New York City Developed its Wayfinding Signage

4 of 9

Bierut (continued): We created some new icons and modified others, for instance changing a generic "gift shop" icon to a shopping bag with Milton Glaser's familiar "I Love New York" logo on it. We also did a bike icon that reflects the unique frame (and bag holder) on the official CitiBike used in the city's bike share program.